Search Engine Optimization
Do you have a beautiful website, but not getting business leads from your website?
Today, many businesses have an online presence in the form of a website. They have a pretty good design, nice content which is informative as well and sometimes an ecommerce module enabling a visitor to purchase products/services online. Then there is other half of the story - NO TRAFFIC !
Every day, people come to serach engines like Google, Yahoo and Bing to find information about products or services thay wish to buy. Popping your website listing on to the first page of these Search Engine Results Page,(SERP)will give huge exposure to your brand and gets you direct sales or business leads to you.
SEO - Our approach:
1. Keyword analysis:
Keyword analysis/ keyword discovery is the first step in SEO. In this stage, we use the historical search data to find "what keywords" (search phrases) people have used on Google when they are looking for a particular service. For example, a person may use the following search phrases/keywords when he needs a detective agency in Orange County:
detective in orange county
detective agencies in orange county
private detective in orange county
private spy in orange county
Once we decide on the keywords which have high search volume, then we proceed to the actual optimization stage.2. A complete "White-hat" solution:
Most of the SEO companies rely on unethical means to "fool" search engines and rank higher in the search results. This is called Black-hat SEO. While this method yeilds good results in the short term, thers is a high risk of getting blacklisted by search engines permanently. You may refer to the infamous case of jcpenney.com for an indepth analysis of what blackhat seo is and how search engines find and penalize websites that follow such practices.
Our SEO team has comprehensive knowledge about the methods of optimization approved by Google and othe rsearch engines. Infact, our SEO practices are developed by studying the actual patent granted to Google in 2007. We can definitely say that the 100% success rate we enjoy with our SEO projects is largely due to following white hat SEO methods as discusses in this original patent of Google.
3. Guarantee of First oage position via Annual Maintenance Contract:
Once a website appears on page#1 for the desired keywords, we provide an optional AMC for maintaining the page#1 position. This is like an "extended warranty" and the customer do not need to worry about fluctuations of his websites position.